Influencer Marketing Coordinator
Position: Influencer Marketing Associate (Retainer Deals – TikTok Shop)
Location: Remote
Employment Type: Full-Time
Company: Spotlight Media
Language Requirement: Full professional proficiency in English
About Spotlight Media
Spotlight Media is an official TikTok Shop Partner and one of the fastest-growing agencies in social commerce. We work with leading brands and thousands of creators to drive performance on TikTok Shop. Our team blends creative intuition with data and operational rigor to help brands thrive in the era of Commerce 3.0.
As we scale our operations, we’re looking for an influencer marketing associate to help us build high-quality, long-term creator relationships.
Role Overview
You will be responsible for identifying top TikTok Shop creators and negotiating retainer deals aligned with client goals. This is a fast-paced, performance-driven role that requires a mix of outreach, negotiation, strategic thinking, and execution.
This is not just a sourcing or admin role—you will be on the front lines, pitching brand opportunities, closing deals, and shaping the future of how brands collaborate with TikTok creators. The ideal candidate is people-oriented, proactive, and obsessed with creator culture.
Key Responsibilities
Creator Sourcing & Relationship Management
Identify high-performing TikTok Shop creators across relevant product categories
Maintain and organize lead lists using internal tools and TikTok Shop data
Build trust-based relationships with creators and creator managers
Negotiation & Deal Structuring
Pitch ongoing collaboration opportunities with clear value propositions
Close retainer-based deals that align with brand goals and budgets
Coordinate timelines, deliverables, and performance expectations
Internal Collaboration & Reporting
Work cross-functionally with Account Managers and Ad Buyers to align on creator strategy
Track outreach, responses, and deal pipeline in CRM or Notion
Report on deal success and creator ROI to inform future campaigns
Ideal Candidate Profile
Full professional fluency in English
1–3 years of experience in influencer marketing, talent management, creator economy, or partnerships
Deep understanding of TikTok trends, creator types, and what drives performance on TikTok Shop
Highly personable, persuasive, and resilient—able to manage multiple conversations at once
Excellent communicator, both written and verbal, with a knack for deal-making
Strong work ethic and attention to detail—you follow up, follow through, and get results
Curious, moldable, and growth-minded—you’re excited to learn and scale with us
Nice to Have
Experience working with TikTok Creator Marketplace, affiliate platforms, or creator CRM tools
Prior exposure to e-commerce, especially in beauty, wellness, or supplements
Familiarity with deal tracking pipelines (Notion, HubSpot, Airtable, etc.)
Why Join Us
Be part of a top-performing team reshaping the influencer x e-commerce landscape
Get in early with a fast-scaling agency and grow into a strategic leadership role
Work with some of the most exciting brands and creators on TikTok